Albums to watch

Flux

Poppy

Flux

Fourth full-length album from the Boston-born singer and YouTube personality Moriah Rose Pereira produced by Justin Meldal-Johnsen (Best Coast, M83, Deafheaven)

ADM rating[?]

8.2

Label
Sumerian
UK Release date
24/09/2021
US Release date
24/09/2021
  1. 10.0 |   DIY

    To put it simply, it’s a great rock album
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  2. 9.0 |   The Line Of Best Fit

    Poppy proves to be unstoppable with Flux
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  3. 9.0 |   Exclaim

    With this album, Poppy very clearly says that her new niche is to not have a niche
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  4. 9.0 |   Northern Transmissions

    Her ability to alter musical styles while still creating a sonically cohesive body of work will only ensure a long lasting career for years to come. In the simplest of terms, Poppy is interesting
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  5. 9.0 |   Vinyl Chapters

    Flux is an incredible album and showcases that Poppy is so much more than just an internet star that used to make bizarre videos back in the day
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  6. 8.0 |   Clash

    Poppy is ready to leave her mark upon the world again with this hook-focused album that favours front-to-back consistency over constant mayhem and it makes you wonder what’s next
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  7. 8.0 |   Kerrang!

    After an album this exciting and interesting, it’ll be fascinating to see where she goes next. Don’t wish your life away, though, take the time to admire the music we have right here and right now
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  8. 8.0 |   NME

    Since the start of her career, fans have tried to pin down the person behind the persona. Yet the artist's fourth album finds her constantly on the move
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  9. 8.0 |   Beats Per Minute

    In a summer that has been rich in pop albums that embrace rock semantics to present emotional growth (like the great releases by Halsey and Lil Nas X) and an era of elevated 90s and grunge nostalgia, it’s the best of its genre and beyond
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  10. 7.8 |   Spectrum Culture

    The ever-changing Poppy once again switches her direction on Flux, but it’s difficult to say where she’s headed. And by the end of the album, the listener has to accept that that’s okay
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  11. 7.3 |   Pitchfork

    Music has always been just one aspect of the former YouTuber’s cryptic multimedia experience, but Flux makes it finally feel like the most important one
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  12. 7.0 |   All Music

    Even though it's not as stylistically wild as prior efforts, Flux is a step forward for Poppy's songwriting and her ability to command a full band. No longer just the girl in the computer, she's become a fully realized human with this most authentic and earnest work
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